{"id":2938,"date":"2021-02-18T15:40:21","date_gmt":"2021-02-18T15:40:21","guid":{"rendered":"https:\/\/seoski.pl\/?p=2938"},"modified":"2021-02-18T15:40:21","modified_gmt":"2021-02-18T15:40:21","slug":"strona-responsywna-czym-jest","status":"publish","type":"post","link":"https:\/\/seoski.pl\/en\/seo\/responsive-website-what-is\/","title":{"rendered":"Responsive website from the ground up - what is it and how to build it?"},"content":{"rendered":"<span class=\"span-reading-time rt-reading-time\" style=\"display: block;\"><span class=\"rt-label rt-prefix\">Reading time: <\/span> <span class=\"rt-time\"> 5<\/span> <span class=\"rt-label rt-postfix\">minutes<\/span><\/span><span class=\"span-reading-time rt-reading-time\"><span class=\"rt-label rt-prefix\">Time to read the article approx. <\/span> <span class=\"rt-time\"> 5<\/span> <span class=\"rt-label rt-postfix\">minutes<\/span><\/span>\n<p style=\"\"><a href=\"#1\" style=\"outline: none;\" spellcheck=\"false\">1 What are responsive websites?<\/a><\/p>\n<p style=\"\"><a href=\"#2\" style=\"outline: none;\">2 Why is a responsive website so important?<\/a><\/p>\n<p style=\"\"><a href=\"#tve-jump-1764d4f6cd4\" style=\"outline: none;\" spellcheck=\"false\">3. creation of responsive websites<\/a><\/p>\n<p style=\"\"><a href=\"#tve-jump-176716897eb\" style=\"outline: none;\" spellcheck=\"false\">Building a website? This is something to keep in mind!<\/a><\/p>\n<p style=\"\">It's no secret that the majority of internet users access the internet via mobile devices. What's more, 40% customers use these devices to conduct research on purchases, and more than half regularly buy via smartphones. What does this mean for companies? Among other things, it means that by taking proper care of their websites, they can gain a lot of customers. In this case, this 'nurturing' means ensuring that visitors to the site from mobile devices have the right conditions (the so-called <em>great mobile website experience<\/em>). Without this, companies will not be able to serve more than half(!) of their users, thus losing traffic and potential customers. So how do you ensure a positive experience for those browsing the site on smartphones or tablets? This is where a responsive website comes to the rescue.<\/p>\n<h2>What are responsive websites?<\/h2>\n<p>A responsive website is one that adapts to any device from which the visitor can view it, i.e. computer, smartphone, tablet. Responsive websites are also called <em>mobile-friendly, <\/em>because their functions, content and media are adapted to mobile devices.<\/p>\n<p><strong> <\/strong><\/p>\n<p>Responsive website design is no longer just a suggestion. If a business owner cares about building brand awareness, diversifying the user experience and higher conversions - responsive design is a necessary investment. It is also worth noting that it saves valuable time - it is impossible to create a separate website for every potential device used by web users. Not to mention the technologies that may emerge in the future. A responsive website guarantees compatibility with all devices and their screens.<\/p>\n<p><strong> <\/strong><\/p>\n<h2>Why is a responsive website so important?<\/h2>\n<p>When considering the importance of a responsive website, it is best to imagine the situation we face when one is lacking. According to data published by Quoracreative, a company can lose up to 90% potential customers due to their poor experience when viewing the site on mobile devices! That's a really big loss - potential customers and with them potential revenue. So let's look at the basic three benefits of investing in a responsive website.<\/p>\n<p>Firstly, responsive design retains site visitors for longer. If, when accessing the site from a mobile device, they notice that it is not adapted to their screen resolution and they have to work hard to get what they came for - they will give up. The rejection rate (<em>bounce rate<\/em>) for pages on smartphones reaches almost 40%. Mobile users expect speed and quality - this can be given to them by creating a responsive website.<\/p>\n<p><span style=\"width: 100%;\"><a href=\"https:\/\/seoski.pl\/wp-content\/uploads\/2021\/02\/responsywnosc-strony-seo.png\" rel=\"noopener\" target=\"_blank\"><img loading=\"lazy\" decoding=\"async\" alt=\"The benefits of a responsive website.\" width=\"600\" height=\"375\" title=\"responsive-website-seo\" data-id=\"2943\" src=\"https:\/\/seoski.pl\/wp-content\/uploads\/2021\/02\/responsywnosc-strony-seo.png\" style=\"\" scale=\"0\" data-lazy-loaded=\"1\" data-width=\"600\" data-height=\"375\" data-init-width=\"800\" data-init-height=\"500\"\/><img fetchpriority=\"high\" decoding=\"async\" alt=\"How to write SEO texts - keyword research\" width=\"1024\" height=\"485\" title=\"how-to-write-text-seo-search-key-words\" data-id=\"1530\" src=\"https:\/\/seoski.pl\/wp-content\/uploads\/2019\/07\/jak-pisac-teksty-seo-wyszukiwanie-slow-kluczowych-1024x485.png\" style=\"width: 100%;\" scale=\"0\" data-lazy-src=\"https:\/\/seoski.pl\/wp-content\/uploads\/2019\/07\/jak-pisac-teksty-seo-wyszukiwanie-slow-kluczowych-1024x485.png?is-pending-load=1\" srcset=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\"\/><img decoding=\"async\" alt=\"How to write SEO texts - keyword research\" width=\"1024\" height=\"485\" title=\"how-to-write-text-seo-search-key-words\" data-id=\"1530\" src=\"https:\/\/seoski.pl\/wp-content\/uploads\/2019\/07\/jak-pisac-teksty-seo-wyszukiwanie-slow-kluczowych-1024x485.png\" style=\"width: 100%;\" scale=\"0\"\/><\/a><\/span><\/p>\n<p>Secondly, responsive design helps potential customers of your website. Are you aware that when performing indexing and ranking, Google uses a mobile version of your website? This is known as 'mobile-optimised indexing' and was included as a default for all new sites on 1 July 2019. What does this mean? The bot as a mobile client scans and then indexes sites. For this reason, Google penalises those who do not offer responsive design. Indexing <em>mobile-first <\/em>has a real impact on rankings and may cause your pages to drop in the SERPs in favour of those that are mobile-friendly. The bottom line is that if your audience is browsing the internet on smartphones (and according to all the statistics, they are), and you have not taken care with responsive design, they may not come across your site at all.<\/p>\n<p>Finally, thirdly, a responsive website, builds a positive company image and trust in the customer relationship. According to Quoracreative, as many as 57% consumers would not recommend a company whose website displays poorly on mobile devices. What's more, more than half of people who shop online equate the presence of a business online with a business in real life. Therefore, if they are disappointed with a business by visiting it online, that will also be their experience in general.<\/p>\n<h2>Responsive web design<\/h2>\n<p>It is possible to create a responsive website yourself using <a href=\"https:\/\/seoski.pl\/en\/slownik-seo\/css\/\" class=\"glossaryLink\">CSS<\/a> i <a href=\"https:\/\/seoski.pl\/en\/slownik-seo\/html\/\" class=\"glossaryLink\">HTML<\/a>. However, this can be compared to using a rural, bumpy road while a motorway runs alongside. In this case, the motorway is the CMS (<em><a href=\"https:\/\/seoski.pl\/en\/slownik-seo\/content\/\" class=\"glossaryLink\">Content<\/a> Management Systems<\/em> - content management systems) and website builders.<\/p>\n<p>CMSs are systems that allow you to build a website without knowing how to code - including without knowing how to code responsive websites. Wizards work on a similar principle, but ditch some of the features of CMSs in favour of a lower price and even simpler operation.<\/p>\n<p>Among the most popular tools for creating responsive websites are: <a href=\"https:\/\/seoski.pl\/en\/slownik-seo\/cms\/\" class=\"glossaryLink\">CMS<\/a> Hub, <a href=\"https:\/\/seoski.pl\/en\/slownik-seo\/wordpress\/\" class=\"glossaryLink\">WordPress<\/a>, Squarespace or Wix. The first two are content management systems that offer numerous templates, including those optimised for mobile devices. Wix and Squarespace, on the other hand, are seamless wizards that allow you to preview your website on different resolutions.<\/p>\n<h2>Building a website? This is something you need to keep in mind!<\/h2>\n<p>With the help of an intuitive CMS or wizard, creating a responsive website seems really easy, even for those with no experience. However, there are a few things you should keep in mind in order to make your visitors want to stay on your site as long as possible. First and foremost - don't neglect the buttons. Call-to-actions (calls to action, e.g. download, learn more, buy) are necessary, but in some cases they do not display as they should on mobile devices.&nbsp;<\/p>\n<p><span style=\"width: 100%;\"><a href=\"https:\/\/seoski.pl\/wp-content\/uploads\/2021\/02\/strona-responsywna-tworzenie.png\" rel=\"noopener\" target=\"_blank\"><img loading=\"lazy\" decoding=\"async\" alt=\"Responsive website vs SEO.\" width=\"600\" height=\"375\" title=\"website-responsive-creation\" data-id=\"2942\" src=\"https:\/\/seoski.pl\/wp-content\/uploads\/2021\/02\/strona-responsywna-tworzenie.png\" style=\"\" scale=\"0\" data-lazy-loaded=\"1\" data-width=\"600\" data-height=\"375\" data-init-width=\"800\" data-init-height=\"500\"\/><img decoding=\"async\" alt=\"How to write SEO text - clickbait\" width=\"1024\" height=\"262\" title=\"how-to-write-texts-SEO-clickbait\" data-id=\"1522\" src=\"https:\/\/seoski.pl\/wp-content\/uploads\/2019\/07\/jak-pisac-teksty-SEO-clickbait-1024x262.png\" style=\"width: 100%;\" scale=\"0\" data-lazy-src=\"https:\/\/seoski.pl\/wp-content\/uploads\/2019\/07\/jak-pisac-teksty-SEO-clickbait-1024x262.png?is-pending-load=1\" srcset=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\"\/><img loading=\"lazy\" decoding=\"async\" alt=\"How to write SEO text - clickbait\" width=\"1024\" height=\"262\" title=\"how-to-write-texts-SEO-clickbait\" data-id=\"1522\" src=\"https:\/\/seoski.pl\/wp-content\/uploads\/2019\/07\/jak-pisac-teksty-SEO-clickbait-1024x262.png\" style=\"width: 100%;\" scale=\"0\"\/><\/a><\/span><\/p>\n<p>Instead of removing the button, consider placing it in a so-called <em>hamburger menu. <\/em>This is a popular (especially in mobile views) form of navigation. When you press the icon of three horizontal dashes, a menu unfolds. This is a convenient solution when you are faced with limited display space. Don't forget that when using mobile devices, we use our fingers to navigate. Therefore, clickable elements should be at least 48 pixels high.<\/p>\n<p style=\"text-align: center; color: rgb(39, 39, 39) !important; --tcb-applied-color:rgb(39, 39, 39) !important;\"><span style=\"text-decoration: underline;\">[Download Free E-book ]<\/span><\/p>\n<p style=\"text-align: center;\">Do you want to increase your business?<\/p>\n<p style=\"text-align: center; color: rgb(0, 0, 0) !important; --tcb-applied-color:rgb(0, 0, 0) !important;\">Get 6 tips to increase your customer base<\/p>\n<p style=\"text-align: left; color: rgb(56, 56, 56) !important; --tcb-applied-color:rgb(56, 56, 56) !important;\">And be sure to try to implement them right away on your website. Don't wait, do it now or as soon as possible and check the effects. It's a process that will make it easier for your customers to get to your site.<\/p>\n<p style=\"text-align: center; color: rgb(0, 0, 0) !important; --tcb-applied-color:rgb(0, 0, 0) !important;\">ONE STEP SEPARATES YOU FROM THE GUIDANCE<\/p>\n<p style=\"text-align: center; color: rgb(0, 0, 0) !important; --tcb-applied-color:rgb(0, 0, 0) !important;\">that nobody talks about<\/p>\n<p>__CONFIG_colors_palette__{\"active_palette\":0, \"config\":{\"colors\":{\"b39a3\":{\"name\": \"Main Accent\", \"parent\":-1}}, \"gradients\":[]}, \"palettes\":[{\"name\": \"Default\", \"value\":{\"colors\":{\"b39a3\":{\"val\": \"rgb(245, 130, 4)\", \"hsl\":{\"h\":31, \"s\":0.9679,\u201dl\u201d:0.4882,\u201da\u201d:1}}},\u201dgradients\u201d:[]},\u201doriginal\u201d:{\u201ecolors\u201d:{\u201eb39a3\u201d:{\u201eval\u201d:\u201drgb(47, 138, 229)\u201d,\u201dhsl\u201d:{\u201eh\u201d:210,\u201ds\u201d:0.77,\u201dl\u201d:0.54, \"a\":1}}, \"gradients\":[]}}]}__CONFIG_colors_palette__ __CONFIG_colors_palette__{\"active_palette\":0, \"config\":{\"colors\":{\"34f05\":{\"name\": \"Main Accent\", \"parent\":-1}}, \"gradients\":[]}, \"palettes\":[{\"name\": \"Default Palette\", \"value\":{\"colors\":{\"34f05\":{\"val\": \"rgb(0, 40, 114)\"}}, \"gradients\":[]}, \"original\":{\"colors\":{\"34f05\":{\"val\": \"rgb(19, 114, 211)\", \"hsl\":{\"h\":210, \"s\":0.83,\u201dl\u201d:0.45}}},\u201dgradients\u201d:[]}}]}__CONFIG_colors_palette__ <a href=\"#\" style=\"\"><span style=\"\">  <\/span> <span style=\"\"><span style=\"\">Yes, I want more customers!<\/span><\/span> <\/a>         <\/p>\n<p style=\"text-align: left;\">By downloading the E-book, you consent to the processing of your personal data in order to receive information about promotions, news, products and services from marcinskiba.pl, in accordance with the Privacy Policy. You can unsubscribe, change or correct your data at any time.<\/p>\n<p><span><img loading=\"lazy\" decoding=\"async\" alt=\"\" data-id=\"3692\" width=\"267\" data-init-width=\"720\" height=\"669\" data-init-height=\"1802\" title=\"ebook-seo-6-indicators-increase-quantity-customers\" src=\"https:\/\/seoski.pl\/wp-content\/uploads\/2021\/06\/ebook-seo-6-wskazowek-zwieksz-ilosc-klientow.png\" data-width=\"267\" data-height=\"669\" style=\"\"\/><\/span>   <\/p>","protected":false},"excerpt":{"rendered":"<p><span class=\"span-reading-time rt-reading-time\" style=\"display: block;\"><span class=\"rt-label rt-prefix\">Reading time: <\/span> <span class=\"rt-time\"> 5<\/span> <span class=\"rt-label rt-postfix\">minutes<\/span><\/span>1) What are responsive websites? 2) Why is a responsive website so important? 3. creating a responsive website 4. building a website? This is something you need to bear in mind! It's no secret that the majority of internet users access the internet via mobile devices. What's more, 40% customers use these devices to conduct research for purchases, and more than half regularly buy [...]<\/p>","protected":false},"author":1,"featured_media":2941,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","tve_updated_post":"<div class=\"thrv_wrapper thrv_custom_html_shortcode\">[rt_reading_time label=\"Czas na przeczytanie artyku\u0142u ok. \" postfix=\"minut\" postfix_singular=\"minut\"]<\/div><div class=\"thrv_wrapper thrv_contentbox_shortcode thrv-content-box tve-elem-default-pad\">\n\t<div class=\"tve-content-box-background\"><\/div>\n\t<div class=\"tve-cb\"><div class=\"tcb-clear\" data-css=\"tve-u-16c76aa8262\"><div class=\"thrv_wrapper thrv_text_element tve-froala fr-basic fr-box\" data-css=\"tve-u-16c76a51d07\"><p data-css=\"tve-u-1762d00c799\" style=\"\"><lt-highlighter style=\"display: none; z-index: auto !important;\"><\/lt-highlighter><a class=\"tve-jump-scroll tve-froala\" href=\"#1\" style=\"outline: none;\" spellcheck=\"false\">1. Czym s\u0105 strony responsywne?<\/a><\/p><p data-css=\"tve-u-1762d00c799\" style=\"\"><a href=\"#2\" class=\"tve-jump-scroll tve-froala\" style=\"outline: none;\">2. Dlaczego strona responsywna jest tak wa\u017cna?<\/a><\/p><p data-css=\"tve-u-1762d00c799\" style=\"\"><lt-highlighter style=\"display: none; z-index: auto !important;\"><\/lt-highlighter><a class=\"tve-jump-scroll tve-froala\" href=\"#tve-jump-1764d4f6cd4\" style=\"outline: none;\" spellcheck=\"false\">3. Tworzenie stron responsywnych<\/a><\/p><p data-css=\"tve-u-1762d00c799\" style=\"\"><lt-highlighter style=\"display: none; z-index: 4 !important;\"><\/lt-highlighter><a href=\"#tve-jump-176716897eb\" class=\"tve-jump-scroll tve-froala\" style=\"outline: none;\" spellcheck=\"false\">4. Budujesz stron\u0119? O tym musisz pami\u0119ta\u0107!<\/a><\/p><\/div><\/div><\/div>\n<\/div><div class=\"thrv_wrapper thrv-divider\" data-style=\"tve_sep-1\" data-thickness=\"1\" data-color=\"rgb(255, 255, 255)\" data-css=\"tve-u-16c84b11960\" id=\"seo\">\n\t<hr class=\"tve_sep tve_sep-1\">\n<\/div><div class=\"thrv_wrapper thrv_text_element\"><p data-css=\"tve-u-1762cef7774\" style=\"\">To \u017caden sekret, \u017ce wi\u0119kszo\u015b\u0107 u\u017cytkownik\u00f3w Internetu korzysta z niego za pomoc\u0105 urz\u0105dze\u0144 mobilnych. Co wi\u0119cej, 40% klient\u00f3w u\u017cywa tych urz\u0105dze\u0144 do przeprowadzenia researchu w sprawie zakup\u00f3w, a ponad po\u0142owa regularnie kupuje przez smartfony. Co to oznacza dla firm? Mi\u0119dzy innymi to, \u017ce odpowiednio dbaj\u0105c o swoje strony, mog\u0105 zdoby\u0107 mn\u00f3stwo klient\u00f3w. W tym przypadku owe \"dbanie\" oznacza zapewnienie odwiedzaj\u0105cym stron\u0119 z urz\u0105dze\u0144 mobilnych odpowiednich warunk\u00f3w (tak zwanego <em>great mobile website experience<\/em>). Bez tego firmy nie b\u0119d\u0105 mog\u0142y obs\u0142u\u017cy\u0107 ponad po\u0142owy(!) u\u017cytkownik\u00f3w, przez co strac\u0105 ruch i potencjalnych klient\u00f3w. Jak wi\u0119c zadba\u0107 o pozytywne do\u015bwiadczenie tych, kt\u00f3rzy przegl\u0105daj\u0105 witryn\u0119 na smartfonach czy tabletach? Tutaj z pomoc\u0105 przychodzi strona responsywna.<\/p><\/div><div class=\"thrv_wrapper thrv_text_element\" data-tag=\"h2\" style=\"\" id=\"1\"><h2 class=\"\">Czym s\u0105 strony responsywne?<\/h2><\/div><div class=\"thrv_wrapper thrv_text_element\"><p>Responsywna strona internetowa to taka, kt\u00f3ra adaptuje si\u0119 do ka\u017cdego urz\u0105dzenia, z jakiego odwiedzaj\u0105cy mo\u017ce j\u0105 ogl\u0105da\u0107, czyli komputera, smartfona, tableta. Responsywne strony internetowe nazywa si\u0119 tak\u017ce <em>mobile-friendly, <\/em>poniewa\u017c ich funkcje, tre\u015bci i media dostosowane s\u0105 do urz\u0105dze\u0144 mobilnych.<\/p><p><strong> <\/strong><\/p><\/div><div class=\"thrv_wrapper thrv_text_element\"><p>Responsywno\u015b\u0107 witryny przesta\u0142a by\u0107 wy\u0142\u0105cznie sugesti\u0105. Je\u017celi w\u0142a\u015bcicielowi firmy zale\u017cy na zbudowaniu \u015bwiadomo\u015bci marki, zdywersyfikowaniu wra\u017ce\u0144 u\u017cytkownik\u00f3w i wy\u017cszej konwersji - responsywny design to konieczna inwestycja. Warto zaznaczy\u0107, \u017ce jest to te\u017c oszcz\u0119dno\u015b\u0107 cennego czasu - niemo\u017cliwo\u015bci\u0105 jest tworzenie osobnej witryny dla ka\u017cdego potencjalnego urz\u0105dzenia, z kt\u00f3rego korzystaj\u0105 u\u017cytkownicy sieci. Nie wspominaj\u0105c ju\u017c o technologiach, jakie mog\u0105 pojawi\u0107 si\u0119 w przysz\u0142o\u015bci. Responsywna strona WWW gwarantuje kompatybilno\u015b\u0107 z wszystkimi urz\u0105dzeniami i ich ekranami.<\/p><p><strong> <\/strong><\/p><\/div><div class=\"thrv_wrapper thrv-divider\" data-style=\"tve_sep-1\" data-thickness=\"1\" data-color=\"rgb(255, 255, 255)\" data-css=\"tve-u-16c84b3ead9\" id=\"slowo\">\n\t<hr class=\"tve_sep tve_sep-1\">\n<\/div><div class=\"thrv_wrapper thrv_text_element\" data-tag=\"h2\" id=\"2\"><h2 class=\"\">Dlaczego strona responsywna jest tak wa\u017cna?<\/h2><\/div><div class=\"thrv_wrapper thrv_text_element\"><p>Zastanawiaj\u0105c si\u0119 nad znaczeniem responsywnej strony internetowej, najlepiej jest wyobrazi\u0107 sobie sytuacj\u0119, z jak\u0105 mamy do czynienia, gdy takowej brak. Wed\u0142ug danych opublikowanych przez Quoracreative firma mo\u017ce straci\u0107 do 90% potencjalnych klient\u00f3w z powodu ich z\u0142ego do\u015bwiadczenia podczas przegl\u0105dania witryny na urz\u0105dzeniach mobilnych! To naprawd\u0119 du\u017ca strata - potencjalnych klient\u00f3w a wraz z nimi potencjalnych przychod\u00f3w. Przyjrzyjmy si\u0119 wi\u0119c podstawowym trzem korzy\u015bciom, jakie daje zainwestowanie w stron\u0119 responsywn\u0105.<\/p><\/div><div class=\"thrv_wrapper thrv_text_element\"><p>Po pierwsze, responsywny design zatrzymuje na d\u0142u\u017cej odwiedzaj\u0105cych stron\u0119. Je\u017celi wchodz\u0105c w witryn\u0119 z poziomu urz\u0105dze\u0144 mobilnych, zauwa\u017c\u0105, \u017ce nie jest dostosowana do rozdzielczo\u015bci ekranu i musz\u0105 nie\u017ale si\u0119 nam\u0119czy\u0107, aby zdoby\u0107 to, po co przyszli - zrezygnuj\u0105. Wska\u017anik odrzucenia (<em>bounce rate<\/em>) dla stron na smarfonach si\u0119ga prawie 40%. U\u017cytkownicy mobilni oczekuj\u0105 szybko\u015bci i jako\u015bci - to mo\u017cna im da\u0107 tworz\u0105c stron\u0119 responsywn\u0105.<\/p><\/div><div class=\"thrv_wrapper tve_image_caption\" data-css=\"tve-u-16c0a63959d\"><span class=\"tve_image_frame\" style=\"width: 100%;\"><a href=\"https:\/\/seoski.pl\/wp-content\/uploads\/2021\/02\/responsywnosc-strony-seo.png\" rel=\"\" target=\"_blank\"><img class=\"tve_image jetpack-lazy-image jetpack-lazy-image--handled wp-image-2943\" alt=\"Korzy\u015bci, jakie daje strona responsywna.\" width=\"600\" height=\"375\" title=\"responsywnosc-strony-seo\" data-id=\"2943\" src=\"https:\/\/seoski.pl\/wp-content\/uploads\/2021\/02\/responsywnosc-strony-seo.png\" style=\"\" scale=\"0\" data-lazy-loaded=\"1\" data-width=\"600\" data-height=\"375\" data-init-width=\"800\" data-init-height=\"500\" loading=\"lazy\" data-css=\"tve-u-1762d03587d\"><noscript><img class=\"tve_image wp-image-1530 jetpack-lazy-image\" alt=\"Jak pisa\u0107 teksty SEO - wyszukiwanie s\u0142\u00f3w kluczowych\" width=\"1024\" height=\"485\" title=\"jak-pisac-teksty-seo-wyszukiwanie-slow-kluczowych\" data-id=\"1530\" src=\"https:\/\/seoski.pl\/wp-content\/uploads\/2019\/07\/jak-pisac-teksty-seo-wyszukiwanie-slow-kluczowych-1024x485.png\" style=\"width: 100%;\" scale=\"0\" data-lazy-src=\"https:\/\/seoski.pl\/wp-content\/uploads\/2019\/07\/jak-pisac-teksty-seo-wyszukiwanie-slow-kluczowych-1024x485.png?is-pending-load=1\" srcset=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\"><noscript><img class=\"tve_image wp-image-1530\" alt=\"Jak pisa\u0107 teksty SEO - wyszukiwanie s\u0142\u00f3w kluczowych\" width=\"1024\" height=\"485\" title=\"jak-pisac-teksty-seo-wyszukiwanie-slow-kluczowych\" data-id=\"1530\" src=\"https:\/\/seoski.pl\/wp-content\/uploads\/2019\/07\/jak-pisac-teksty-seo-wyszukiwanie-slow-kluczowych-1024x485.png\" style=\"width: 100%;\" scale=\"0\"><\/noscript><\/a><\/span><\/div><div class=\"thrv_wrapper thrv_text_element\"><p>Po drugie, responsywny design pomaga potencjalnym klientom Waszej strony. Czy macie \u015bwiadomo\u015b\u0107, \u017ce przeprowadzaj\u0105c indeksowanie i tworz\u0105c rankingi, Google u\u017cywa mobilnej wersji strony? Jest to tak zwane \"indeksowanie zoptymalizowane pod k\u0105tem urz\u0105dze\u0144 mobilnych\" i zosta\u0142o w\u0142\u0105czone jako domy\u015blne dla wszystkich nowych stron 1 lipca 2019 roku. Co to oznacza? Bot jako klient-smartfon skanuje, a nast\u0119pnie indeksuje witryny. Z tego wzgl\u0119du Google karze tych, kt\u00f3rzy nie oferuj\u0105 responsywnego designu. Indeksowanie <em>mobile-first <\/em>ma rzeczywisty wp\u0142yw na pozycje w rankingach i mo\u017ce spowodowa\u0107 spadek Waszych stron w SERPach na rzecz tych, kt\u00f3re s\u0105 przyjazne korzystaj\u0105cym z urz\u0105dze\u0144 mobilnych. Podsumowuj\u0105c, je\u017celi Wasza grupa odbiorc\u00f3w przegl\u0105da Internet na smartfonach (a wed\u0142ug wszelkich statystyk, tak w\u0142a\u015bnie jest), a Wy nie zadbali\u015bcie o responsywny design, to mog\u0105 wcale nie natrafi\u0107 na Wasz\u0105 stron\u0119.<\/p><\/div><div class=\"thrv_wrapper thrv_text_element\"><p>Wreszcie, po trzecie, responsywna strona internetowa, buduje pozytywny wizerunek firmy i zaufanie w relacji z klientami. Wed\u0142ug danych Quoracreative, a\u017c 57% konsument\u00f3w nie poleci\u0142oby firmy, kt\u00f3rej strona \u017ale wy\u015bwietla si\u0119 na urz\u0105dzeniach mobilnych. Co wi\u0119cej, ponad po\u0142owa os\u00f3b, kt\u00f3re robi\u0105 zakupy w sieci, uto\u017csamia obecno\u015b\u0107 biznesu w Internecie z biznesem w realu. Dlatego, je\u017celi b\u0119d\u0105 zawiedzeni firm\u0105, odwiedzaj\u0105c j\u0105 online, to takie te\u017c b\u0119dzie ich do\u015bwiadczenie w og\u00f3le.<\/p><\/div><div class=\"thrv_wrapper thrv_text_element\" id=\"tve-jump-1764d4f6cd4\"><h2 class=\"\">Tworzenie stron responsywnych<\/h2><\/div><div class=\"thrv_wrapper thrv_text_element\"><p>Istnieje mo\u017cliwo\u015b\u0107 samodzielnego wykonania responsywnej strony internetowej za pomoc\u0105 CSS i HTML. Por\u00f3wna\u0107 mo\u017cna to jednak do korzystania z wiejskiej, wyboistej drogi, podczas gdy obok prowadzi autostrada. W tym przypadku autostrad\u0105 s\u0105 CMSy (<em>Content Management Systems<\/em> - systemy zarz\u0105dzania tre\u015bci\u0105) i kreatory stron internetowych.<\/p><\/div><div class=\"thrv_wrapper thrv_text_element\"><p>CMSy to systemy, kt\u00f3re umo\u017cliwiaj\u0105 zbudowanie strony bez wiedzy, jak kodowa\u0107 - tak\u017ce bez wiedzy, jak kodowa\u0107 strony responsywne. Kreatory dzia\u0142aj\u0105 na podobnej zasadzie, jednak porzucaj\u0105 niekt\u00f3re funkcje CMS\u00f3w na rzecz ni\u017cszej ceny i jeszcze prostszej obs\u0142ugi.<\/p><\/div><div class=\"thrv_wrapper thrv_text_element\"><p>W\u015br\u00f3d najpopularniejszych narz\u0119dzi do tworzenia responsywnych stron WWW wymieni\u0107 mo\u017cna: CMS Hub, WordPress, Squarespace czy Wix. Dwa pierwsze to systemy zarz\u0105dzania tre\u015bci\u0105, kt\u00f3re oferuj\u0105 liczne szablony, tak\u017ce te zoptymalizowane na urz\u0105dzenia mobilne. Wix i Squarespace to z kolei bezproblemowe w obs\u0142udze kreatory, umo\u017cliwiaj\u0105ce podgl\u0105d witryny na r\u00f3\u017cnych rozdzielczo\u015bciach.<\/p><\/div><div class=\"thrv_wrapper thrv_text_element\" id=\"tve-jump-176716897eb\"><h2 class=\"\">Budujesz stron\u0119? O tym musisz pami\u0119ta\u0107!<\/h2><\/div><div class=\"thrv_wrapper thrv_text_element\"><p>Maj\u0105c do pomocy intuicyjny CMS lub kreator, tworzenie strony responsywnej wydaje si\u0119 naprawd\u0119 proste, nawet dla os\u00f3b bez do\u015bwiadczenia. Jest jednak kilka rzeczy, o kt\u00f3rych warto pami\u0119ta\u0107, aby odwiedzaj\u0105cy witryn\u0119, chcieli pozosta\u0107 na niej jak najd\u0142u\u017cej. Przede wszystkim - nie zaniedbujcie przycisk\u00f3w. Call-to-action (wezwania do dzia\u0142ania, np. pobierz, dowiedz si\u0119 wi\u0119cej, kup) s\u0105 potrzebne, ale w niekt\u00f3rych przypadkach na urz\u0105dzeniach mobilnych nie wy\u015bwietlaj\u0105 si\u0119 tak, jak powinny.&nbsp;<\/p><\/div><div class=\"thrv_wrapper tve_image_caption\" data-css=\"tve-u-16c0a587f56\" id=\"slowo\"><span class=\"tve_image_frame\" style=\"width: 100%;\"><a href=\"https:\/\/seoski.pl\/wp-content\/uploads\/2021\/02\/strona-responsywna-tworzenie.png\" rel=\"\" target=\"_blank\"><img class=\"tve_image jetpack-lazy-image jetpack-lazy-image--handled wp-image-2942\" alt=\"Strona responsywna a SEO.\" width=\"600\" height=\"375\" title=\"strona-responsywna-tworzenie\" data-id=\"2942\" src=\"https:\/\/seoski.pl\/wp-content\/uploads\/2021\/02\/strona-responsywna-tworzenie.png\" style=\"\" scale=\"0\" data-lazy-loaded=\"1\" data-width=\"600\" data-height=\"375\" data-init-width=\"800\" data-init-height=\"500\" loading=\"lazy\"><noscript><img class=\"tve_image wp-image-1522 jetpack-lazy-image\" alt=\"Jak pisa\u0107 tekst SEO - clickbait\" width=\"1024\" height=\"262\" title=\"jak-pisac-teksty-SEO-clickbait\" data-id=\"1522\" src=\"https:\/\/seoski.pl\/wp-content\/uploads\/2019\/07\/jak-pisac-teksty-SEO-clickbait-1024x262.png\" style=\"width: 100%;\" scale=\"0\" data-lazy-src=\"https:\/\/seoski.pl\/wp-content\/uploads\/2019\/07\/jak-pisac-teksty-SEO-clickbait-1024x262.png?is-pending-load=1\" srcset=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/yH5BAEAAAAALAAAAAABAAEAAAIBRAA7\"><noscript><img class=\"tve_image wp-image-1522\" alt=\"Jak pisa\u0107 tekst SEO - clickbait\" width=\"1024\" height=\"262\" title=\"jak-pisac-teksty-SEO-clickbait\" data-id=\"1522\" src=\"https:\/\/seoski.pl\/wp-content\/uploads\/2019\/07\/jak-pisac-teksty-SEO-clickbait-1024x262.png\" style=\"width: 100%;\" scale=\"0\"><\/noscript><\/a><\/span><\/div><div class=\"thrv_wrapper thrv_text_element\"><p>Zamiast usuwa\u0107 przycisk, rozwa\u017c umieszczenie go w tak zwanym <em>hamburger menu. <\/em>Jest to popularna (szczeg\u00f3lnie w widokach mobilnych) forma nawigacji. Po naci\u015bni\u0119ciu ikony trzech poziomych kresek rozwija si\u0119 menu. Jest to wygodne rozwi\u0105zanie, gdy mamy do czynienia z ograniczon\u0105 przestrzeni\u0105 wy\u015bwietlania. Nie zapominaj, \u017ce korzystaj\u0105c z urz\u0105dze\u0144 mobilnych, do nawigacji u\u017cywamy palc\u00f3w. Dlatego klikalne elementy powinny mie\u0107 minimum 48 pikseli wysoko\u015bci.<\/p><\/div><div class=\"thrv_wrapper thrv-divider\" data-style=\"tve_sep-1\" data-thickness=\"0\" data-color=\"rgb(255, 255, 255)\" data-css=\"tve-u-16c84b5e8e3\" id=\"tekstyseo\">\n\t<hr class=\"tve_sep tve_sep-1\">\n<\/div><div class=\"thrv_wrapper thrv-divider\" data-style=\"tve_sep-1\" data-thickness=\"1\" data-color=\"rgb(255, 255, 255)\" id=\"naglowki\" data-css=\"tve-u-16c84b68519\">\n\t<hr class=\"tve_sep tve_sep-1\">\n<\/div><div class=\"thrv_wrapper thrv-divider\" data-style=\"tve_sep-1\" data-thickness=\"1\" data-color=\"rgb(255, 255, 255)\" data-css=\"tve-u-16c84b8668b\" id=\"wtyczki\">\n\t<hr class=\"tve_sep tve_sep-1\">\n<\/div><div class=\"thrv_wrapper thrv_symbol thrive-shortcode thrv_symbol_2804\" data-shortcode=\"thrive_symbol\" data-id=\"2804\" data-selector=\".thrv_symbol_2804\"><div class=\"thrive-shortcode-config\" style=\"display: none !important\">__CONFIG_post_symbol__{\"id\":\"2804\"}__CONFIG_post_symbol__<\/div><\/div>","tve_custom_css":"@media (min-width: 300px){[data-css=\"tve-u-16c0a587f56\"] { width: 600px; 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