{"id":7306,"date":"2023-03-23T10:14:00","date_gmt":"2023-03-23T09:14:00","guid":{"rendered":"https:\/\/seoski.pl\/?p=7306"},"modified":"2024-02-21T14:16:58","modified_gmt":"2024-02-21T14:16:58","slug":"przekierowanie-tymczasowe-302-kiedy-stosowac","status":"publish","type":"post","link":"https:\/\/seoski.pl\/en\/seo\/302-temporary-redirection-when-to-use\/","title":{"rendered":"Temporary 302 redirection - when is it used and how does it differ from permanent redirection?"},"content":{"rendered":"<span class=\"span-reading-time rt-reading-time\" style=\"display: block;\"><span class=\"rt-label rt-prefix\">Reading time: <\/span> <span class=\"rt-time\"> 5<\/span> <span class=\"rt-label rt-postfix\">minutes<\/span><\/span><p><span><span>Time to read the article approx. <\/span> <span> &lt; 1<\/span> <span>minutes<\/span><\/span><\/p>\n<p style=\"\"><a href=\"#tve-jump-17f06fccc43\" style=\"outline: none;\" spellcheck=\"false\" rel=\"nofollow\">1. When and why are redirects used on the website?<\/a><\/p>\n<p style=\"\"><a href=\"#tve-jump-181afb1f1db\" style=\"outline: none;\" data-lt-tmp-id=\"lt-779868\" spellcheck=\"false\">2. 301 vs 302 redirection - know the difference<\/a><\/p>\n<p style=\"\"><a href=\"#tve-jump-1860cfbd787\" style=\"outline: none;\" data-lt-tmp-id=\"lt-134689\" spellcheck=\"false\">3 302 redirection - what is it?<\/a><\/p>\n<p style=\"\">&nbsp; <a href=\"#tve-jump-185814eeee9\" style=\"outline: none;\" data-lt-tmp-id=\"lt-191806\" spellcheck=\"false\">3.1 When is a 302 redirect typically used?<\/a><\/p>\n<p style=\"\"><a href=\"#tve-jump-185c9aac221\" style=\"outline: none;\" data-lt-tmp-id=\"lt-966719\" spellcheck=\"false\">4 How do I set up a 302 redirect?<\/a><\/p>\n<p style=\"\"><a href=\"#tve-jump-1860cfce5d3\" style=\"outline: none;\" data-lt-tmp-id=\"lt-119981\" spellcheck=\"false\">5 How do I check that the redirection has been correctly implemented?<\/a><\/p>\n<p dir=\"ltr\"><strong>Redirects are an important element of any website that can be crucial for users and for search engines. They allow users to be redirected from one page to another, which can be useful in many situations. Some of these include changing the address <a href=\"https:\/\/seoski.pl\/en\/slownik-seo\/url\/\" class=\"glossaryLink\">URL<\/a> pages, updating content, or fixing 404 errors. However, the unskillful use of redirects can have a negative impact on the <a href=\"https:\/\/seoski.pl\/en\/slownik-seo\/seo-2\/\" class=\"glossaryLink\">SEO<\/a> and on the user experience. Therefore, it is worth learning about their different types and the rules for their use. In this article, you will learn what a 302 temporary redirect is, its use and how to check that it has been implemented correctly.<\/strong><\/p>\n<h2 data-pm-slice=\"1 1 []\">When and why are redirects used on a website?<\/h2>\n<p dir=\"ltr\">Site redirects have many uses and benefits for both users and site owners.<\/p>\n<p dir=\"ltr\">Here are some of the most important reasons why they are used:<\/p>\n<ul>\n<li dir=\"ltr\"><strong>Updating URLs<\/strong> - if you change the URL of a page, you can use redirection to redirect users from the old page to the new one. This will prevent 404 errors and loss of traffic to the site. If you update the URL but do not implement a redirect, the user will end up on an error page and leave the site.<\/li>\n<li dir=\"ltr\"><strong>Improving user experience<\/strong> - With redirections, you can provide your users with easier access to the information they need. How? By redirecting them to a more relevant page or offering an alternative way to reach the desired content.<\/li>\n<li><strong>Error correction<\/strong> - if a user arrives at a page that does not work or is not available, a redirect can redirect the user to another page that is available and offers the necessary information.<\/li>\n<\/ul>\n<p dir=\"ltr\">It is worth noting once again the large <strong>The importance of redirects for SEO<\/strong>. They make it possible to eliminate 404 errors, which have a negative impact on the <a href=\"https:\/\/seoski.pl\/en\/slownik-seo\/positioning\/\" class=\"glossaryLink\">positioning<\/a> pages. In what way? In two ways. Firstly, 404 errors annoy Internet users. They make them leave the site and you lose valuable traffic and potential customers. But that's not all. 404 errors also annoy Google's robots. Imagine that your website ranked highly for a valuable phrase for your business. However, it appears <a href=\"https:\/\/seoski.pl\/en\/slownik-seo\/error-404\/\" class=\"glossaryLink\">error 404<\/a>. Google notices this because the page rejection rate increases. What then? The position of the page in Google drops, because the search engine wants users to go to pages that meet their expectations.<\/p>\n<h2 dir=\"ltr\">301 vs 302 redirection - find out the difference<\/h2>\n<p dir=\"ltr\">You already have a general idea of what redirects are used for. It's time to learn about their different types.<\/p>\n<p dir=\"ltr\"><strong>There are two basic types of redirection:<\/strong><\/p>\n<ul>\n<li dir=\"ltr\"><strong><a href=\"https:\/\/seoski.pl\/en\/slownik-seo\/301-redirect\/\" class=\"glossaryLink\">301 redirection<\/a><\/strong> - is a permanent redirect, which informs browsers and search engines that a page has been moved to a new URL and should be treated as a new, permanent location. A 301 redirect is usually used to update URLs and helps to maintain the SEO value from the old site to the new site.<\/li>\n<li><strong>302 redirection<\/strong> - is a temporary redirect that informs browsers and search engines that a page has been temporarily moved to another URL. Compared to a 301 redirect, with a 302, the power of the old subpage is not transferred to the new one.<\/li>\n<\/ul>\n<p><span><img loading=\"lazy\" decoding=\"async\" alt=\"302 redirection - sign.\" data-id=\"7307\" width=\"715\" data-init-width=\"800\" height=\"500\" data-init-height=\"500\" title=\"redirection-302-character\" src=\"\/\/seoski.pl\/wp-content\/uploads\/2023\/03\/przekierowanie-302-znak.jpg\" data-link-wrap=\"true\" data-width=\"715\" style=\"\"\/><\/span><\/p>\n<p>Both 301 and 302 redirects are a tool that allows you to move a user from one page to another to prevent a loss of organic traffic or a drop in site traffic. This ensures that when a user tries to access a page that returns a 404 error, instead of terminating the session, they are automatically redirected to a new, valid page that replaces the old one. This helps to maintain SEO value while improving the experience for the user, who stays on the site and does not leave because of the error.<\/p>\n<p><strong>Read also:<\/strong><a href=\"https:\/\/seoski.pl\/en\/seo\/error-404-impact-on-seo-how-to-fix\/\" rel=\"nofollow noopener\" style=\"outline: none;\" target=\"_blank\" spellcheck=\"false\">How does a 404 error affect SEO? Why do you need to detect and fix it quickly?<\/a><\/p>\n<h2 dir=\"ltr\">302 redirect - what is it?<\/h2>\n<p dir=\"ltr\">A 302 redirect is a type of redirect on a website that tells browsers and search engines that a page has been moved temporarily to another URL. <strong>This means that the page at the new address is treated as a temporary location, while the original page with the URL is still valid and accessible. <\/strong>A 302 redirect is represented by the message <em>Found <\/em>- found, and the robots are told that the content they are looking for is not at the address in question, but can be found in another location.&nbsp;<\/p>\n<p dir=\"ltr\"><strong>A 302 redirect is useful if you are moving a page to a different URL, but intend to restore it at the original address in the future.<\/strong> This can apply to marketing activities when you want users to have access to a special offer or promotion during a specific period.<\/p>\n<h3 dir=\"ltr\">When is a 302 redirect typically used?<\/h3>\n<ul>\n<li dir=\"ltr\"><strong>when rebuilding the page in question<\/strong> - for the duration of the redevelopment, users can be redirected to the home page or one that is most similar to the page being redeveloped<\/li>\n<li dir=\"ltr\"><strong>when you have a seasonal offer<\/strong> - at the end of the summer season you can redirect the sub-page with the offer of this season to the one of the winter season<\/li>\n<li><strong>when your shop is sold out of a particular product, but it may still be on sale<\/strong> - for the duration of the shortage you can set the redirection to the most similar product<\/li>\n<\/ul>\n<p><span><img loading=\"lazy\" decoding=\"async\" alt=\"The woman at the laptop sets up redirects.\" data-id=\"7308\" width=\"715\" data-init-width=\"800\" height=\"500\" data-init-height=\"500\" title=\"woman-at-laptop-sets-redirection\" src=\"\/\/seoski.pl\/wp-content\/uploads\/2023\/03\/kobieta-przy-laptopie-ustawia-przekierowanie.jpg\" data-link-wrap=\"true\" data-width=\"715\" style=\"\"\/><\/span><\/p>\n<p dir=\"ltr\">However, it is important not to abuse the 302 redirect and only use it in cases where you are moving a page temporarily. Otherwise, if a page is redirected using a 302 redirect and the original page is completely removed, the positioning of the page in search results may be negatively affected. In this case, you should use <a href=\"https:\/\/seoski.pl\/en\/slownik-seo\/301-redirect\/\" class=\"glossaryLink\">301 redirect<\/a>, which indicates that the page has been permanently transferred. <strong>Remember also that incorrectly set redirects can result in error 310 -. <em>Too many redirects<\/em>.&nbsp;<\/strong>It implies the creation of a redirection loop, which makes it impossible to reach the address specified in the instructions.<\/p>\n<h2 data-pm-slice=\"1 1 []\"><strong><a href=\"https:\/\/wordpress.org\/plugins\/weforms\/\" data-lt-tmp-id=\"lt-643006\" spellcheck=\"false\">How do I set up a 302 redirect?<\/a><\/strong><\/h2>\n<p dir=\"ltr\">A 302 redirect can be set up using a variety of solutions. These include the .htaccess file (in the case of the Apache server), plug-ins for platforms <a href=\"https:\/\/seoski.pl\/en\/slownik-seo\/cms\/\" class=\"glossaryLink\">CMS<\/a>, code <a href=\"https:\/\/seoski.pl\/en\/slownik-seo\/php\/\" class=\"glossaryLink\">PHP<\/a>, JavaScript code. Below you will find a general description of the steps to set up a 302 redirect using the .htaccess file or via the web.config file:<\/p>\n<ol>\n<li dir=\"ltr\">Enter the 302 redirect code. The 302 redirect code can be entered in the .htaccess or web.config file, depending on the type of server the website is running on. An example 302 redirect code for an .htaccess file looks like the following: <em>Redirect 302 \/old-page.<a href=\"https:\/\/seoski.pl\/en\/slownik-seo\/html\/\" class=\"glossaryLink\">html<\/a> http:\/\/twoja-strona.pl\/nowa-strona.html<\/em> In this example, a redirect will be set for the page named \"old-page.html\" and the user will be redirected to a new page with the address \"<a href=\"http:\/\/twoja-strona.pl\/nowa-strona.html\" style=\"outline: none;\">http:\/\/twoja-strona.pl\/nowa-strona.html<\/a>\".<\/li>\n<li dir=\"ltr\">Save the file and test the redirection.<\/li>\n<\/ol>\n<p dir=\"ltr\">Remember that incorrectly setting up the rules in this file may cause the site to stop working! Therefore, always make a copy before working with this file.<\/p>\n<p><strong>Another way you can set up redirects is to use a plugin for this purpose. <\/strong>This solution does not require any interference with the website code or specialised knowledge. To set up a 302 redirect using a plug-in on the platform <a href=\"https:\/\/seoski.pl\/en\/slownik-seo\/wordpress\/\" class=\"glossaryLink\">WordPress<\/a>search in the plugin repository<a href=\"https:\/\/pl.wordpress.org\/plugins\/redirection\/\" style=\"outline: none;\"> Redirection<\/a>. This plug-in is a popular redirection management tool that allows you to <strong>easy setting of both 301 and 302 redirects<\/strong>, as well as allowing you to track site traffic and manage 404 errors. All you need to do is enter the URL of the page you want to redirect to in the 'From' field, enter the URL of the page you want to redirect the user to in the 'To' field and select the '302 Found' redirect type from the drop-down list.<span><img loading=\"lazy\" decoding=\"async\" alt=\"302 redirect - Found.\" data-id=\"7310\" width=\"715\" data-init-width=\"800\" height=\"295\" data-init-height=\"295\" title=\"302-found\" src=\"\/\/seoski.pl\/wp-content\/uploads\/2023\/03\/302-found.png\" data-link-wrap=\"true\" data-width=\"715\" style=\"\"\/><\/span><\/p>\n<h2 data-pm-slice=\"1 1 []\"><strong>How do I check that the redirection has been correctly implemented?<\/strong><\/h2>\n<p dir=\"ltr\">There are a number of online tools that allow you to check whether the redirection is working correctly. It is worth using, for example.<a href=\"https:\/\/www.redirect-checker.org\/\"> Redirect Checker<\/a>, which allows you to check whether the redirection is set up correctly or whether there are any errors, e.g. redirection loops.<\/p>\n<p dir=\"ltr\">You have reached the end of an article in which we discussed the concept of redirects on a website and their different types with a particular focus on the 302 redirect, which indicates that a URL has been temporarily moved to another address. In the article, we also described how to set up 302 redirects and how to check that it has been implemented correctly. <strong>Remember that the correct implementation of redirects is an essential part of website optimisation<\/strong> and allows it to improve its visibility in search engines and the user experience.<\/p>\n<p data-pm-slice=\"1 1 []\"><strong> <\/strong><\/p>\n<p role=\"status\" aria-live=\"polite\" aria-atomic=\"true\">\n<\/p><ul><\/ul>\n<p><b><\/b><\/p>\n<p style=\"font-size: 25px\">Are you a business owner but not on the first page of Google?\ud83e\udd2f<\/p>\n<p style=\"font-size: 17px\">Imagine being able to break the glass ceiling on Google and appear in the TOP 10 \ud83d\udcc8<\/p>\n<p><b>Sound intriguing?<\/b> &#129488;<\/p>\n<p>Sign up for a 15-minute <b>free online consultation<\/b> &#128242;<\/p>\n<p>We will discuss your case and demonstrate on real <b>results of our charges<\/b> - what you can gain!<\/p>\n<p style=\"font-size: 17px\">Leave your contact details. We'll call you with an offer of a convenient time for an interview \ud83d\udcf2<\/p>\n<p> Your name <span data-name=\"your-name\"><\/span><\/p>\n<p>Your e-mail address <span data-name=\"your-email\"><\/span><\/p>\n<p>Your phone <span data-name=\"tel-850\"><\/span><\/p>\n<p>Your business' web address <span data-name=\"your-subject\"><\/span><\/p>\n<p>I consent to the processing of the above data for the purpose of contacting me. Read more in <a href=\"https:\/\/seoski.pl\/en\/privacy-policy-2\/\">privacy policy<\/a>.<span data-name=\"acceptance-502\"><span><span><\/span><\/span><\/span><\/p>\n<p style=\"display: none !important;\">\u0394<\/p>\n<p>    <span>Insert <a href=\"https:\/\/seoski.pl\/en\/slownik-seo\/content\/\" class=\"glossaryLink\">Content<\/a> Template or Symbol<\/span><\/p>","protected":false},"excerpt":{"rendered":"<p><span class=\"span-reading-time rt-reading-time\" style=\"display: block;\"><span class=\"rt-label rt-prefix\">Reading time: <\/span> <span class=\"rt-time\"> 5<\/span> <span class=\"rt-label rt-postfix\">minutes<\/span><\/span>Time to read article approx. &lt; 1 minute 1. When and why are redirects used on a website? 2) 301 redirect vs. 302 redirect - know the difference 3) 302 redirect - what is it?   3.1 When is a 302 redirect usually used? How do I set up a 302 redirect? 5. how to check if a redirect has been implemented correctly? Redirects [...]<\/p>","protected":false},"author":1,"featured_media":7309,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","tve_updated_post":"<div class=\"thrv_wrapper thrv_custom_html_shortcode\">[rt_reading_time label=\"Czas na przeczytanie artyku\u0142u ok. \" postfix=\"minut\" postfix_singular=\"minut\"]<\/div><div class=\"thrv_wrapper thrv_contentbox_shortcode thrv-content-box tve-elem-default-pad\">\n\t<div class=\"tve-content-box-background\"><\/div>\n\t<div class=\"tve-cb\"><div class=\"tcb-clear\" data-css=\"tve-u-16c76aa8262\"><div class=\"thrv_wrapper thrv_text_element\" data-css=\"tve-u-16c76a51d07\"><p data-css=\"tve-u-1762d00c799\" style=\"\"><a href=\"#tve-jump-17f06fccc43\" class=\"tve-jump-scroll\" style=\"outline: none;\" spellcheck=\"false\" rel=\"nofollow\">1. Kiedy i po co stosuje si\u0119 przekierowania w witrynie?<\/a><\/p><p data-css=\"tve-u-1762d00c799\" style=\"\"><a href=\"#tve-jump-181afb1f1db\" class=\"tve-jump-scroll\" style=\"outline: none;\" data-lt-tmp-id=\"lt-779868\" spellcheck=\"false\">2. Przekierowanie 301 a 302 - poznaj r\u00f3\u017cnic\u0119<\/a><\/p><p data-css=\"tve-u-1762d00c799\" style=\"\"><a href=\"#tve-jump-1860cfbd787\" class=\"tve-jump-scroll\" style=\"outline: none;\" data-lt-tmp-id=\"lt-134689\" spellcheck=\"false\">3. Przekierowanie 302 - co to jest?<\/a><\/p><p data-css=\"tve-u-1762d00c799\" style=\"\">&nbsp; <lt-highlighter class=\"lt--mac-os\" data-lt-linked=\"1\" style=\"display: none; z-index: auto !important;\"><lt-div spellcheck=\"false\" class=\"lt-highlighter__wrapper\" style=\"width: 352.875px !important; height: 18px !important; transform: none !important; transform-origin: 0px 0px !important; zoom: 1 !important; margin-left: 7.4375px !important;\"><lt-div class=\"lt-highlighter__scroll-element\" style=\"top: 0px !important; left: 0px !important; width: 352.875px !important; height: 18px !important;\"><\/lt-div><\/lt-div><\/lt-highlighter><a href=\"#tve-jump-185814eeee9\" class=\"tve-jump-scroll\" style=\"outline: none;\" data-lt-tmp-id=\"lt-191806\" spellcheck=\"false\">3.1. Kiedy zazwyczaj stosuje si\u0119 przekierowanie 302?<\/a><\/p><p data-css=\"tve-u-1762d00c799\" style=\"\"><a href=\"#tve-jump-185c9aac221\" class=\"tve-jump-scroll\" style=\"outline: none;\" data-lt-tmp-id=\"lt-966719\" spellcheck=\"false\">4. Jak ustawi\u0107 przekierowanie 302?<\/a><\/p><p data-css=\"tve-u-1762d00c799\" style=\"\"><lt-highlighter class=\"lt--mac-os\" data-lt-linked=\"1\" style=\"display: none; z-index: 4 !important;\"><\/lt-highlighter><a href=\"#tve-jump-1860cfce5d3\" class=\"tve-jump-scroll\" style=\"outline: none;\" data-lt-tmp-id=\"lt-119981\" spellcheck=\"false\">5. Jak sprawdzi\u0107, czy przekierowanie zosta\u0142o poprawnie wdro\u017cone?<\/a><\/p><\/div><\/div><\/div>\n<\/div><div class=\"thrv_wrapper thrv-divider\" data-style=\"tve_sep-1\" data-thickness=\"1\" data-color=\"rgb(255, 255, 255)\" data-css=\"tve-u-16c84b11960\" id=\"seo\">\n\t<hr class=\"tve_sep tve_sep-1\">\n<\/div><div class=\"thrv_wrapper thrv_text_element\"><p dir=\"ltr\"><strong>Przekierowania to wa\u017cny element ka\u017cdej strony internetowej, kt\u00f3ry mo\u017ce mie\u0107 kluczowe znaczenie dla u\u017cytkownik\u00f3w oraz dla wyszukiwarek. Pozwalaj\u0105 na przekierowanie u\u017cytkownik\u00f3w z jednej strony na inn\u0105, co mo\u017ce by\u0107 przydatne w wielu sytuacjach. Niekt\u00f3re z nich to zmiana adresu URL strony, aktualizacja tre\u015bci, czy te\u017c naprawa b\u0142\u0119d\u00f3w 404. Jednak nieumiej\u0119tne korzystanie z przekierowa\u0144 mo\u017ce mie\u0107 negatywny wp\u0142yw na SEO oraz na do\u015bwiadczenie u\u017cytkownika. Dlatego warto pozna\u0107 ich r\u00f3\u017cne rodzaje i zasady ich wykorzystania. W tym artykule dowiesz si\u0119, czym jest przekierowanie tymczasowe 302, jakie ma zastosowanie i jak sprawdzi\u0107, czy zosta\u0142o poprawnie wdro\u017cone.<\/strong><\/p><\/div><div class=\"thrv_wrapper thrv_text_element\" id=\"tve-jump-17f06fccc43\"><h2 data-pm-slice=\"1 1 []\" class=\"\">Kiedy i po co stosuje si\u0119 przekierowania w witrynie?<\/h2><\/div><div class=\"thrv_wrapper thrv_text_element\"><p dir=\"ltr\">Przekierowania w witrynie maj\u0105 wiele zastosowa\u0144 i korzy\u015bci zar\u00f3wno dla u\u017cytkownik\u00f3w, jak i dla w\u0142a\u015bcicieli strony.<\/p><p dir=\"ltr\">Oto kilka najwa\u017cniejszych powod\u00f3w, dla kt\u00f3rych si\u0119 je stosuje:<\/p><\/div><div class=\"thrv_wrapper thrv_text_element\"><ul class=\"\"><li dir=\"ltr\"><strong>Aktualizacja adres\u00f3w URL<\/strong> - je\u015bli zmieniasz adres URL strony, mo\u017cesz skorzysta\u0107 z przekierowania, aby przekierowa\u0107 u\u017cytkownik\u00f3w ze starej strony na now\u0105. W ten spos\u00f3b zapobiegniesz b\u0142\u0119dom 404 i utracie ruchu na stronie. Je\u017celi zaktualizujesz adres URL, ale nie wdro\u017cysz przekierowania, to u\u017cytkownik trafi na stron\u0119 b\u0142\u0119du i wyjdzie z serwisu.<\/li><li dir=\"ltr\"><strong>Poprawa do\u015bwiadczenia u\u017cytkownika<\/strong> - dzi\u0119ki przekierowaniom mo\u017cesz zapewni\u0107 swoim u\u017cytkownikom \u0142atwiejszy dost\u0119p do potrzebnych informacji. Jak? Przekierowuj\u0105c ich na bardziej odpowiedni\u0105 stron\u0119 lub oferuj\u0105c alternatywny spos\u00f3b dotarcia do \u017c\u0105danych tre\u015bci.<\/li><li><strong>Naprawa b\u0142\u0119d\u00f3w<\/strong> - je\u015bli u\u017cytkownik trafia na stron\u0119, kt\u00f3ra nie dzia\u0142a lub nie jest dost\u0119pna, przekierowanie mo\u017ce przekierowa\u0107 go na inn\u0105 stron\u0119, kt\u00f3ra jest dost\u0119pna i oferuje potrzebne informacje.<\/li><\/ul><\/div><div class=\"thrv_wrapper thrv_text_element\"><p dir=\"ltr\">Warto jeszcze raz zaznaczy\u0107 du\u017ce <strong>znaczenie przekierowa\u0144 dla SEO<\/strong>. Pozwalaj\u0105 one zniwelowa\u0107 b\u0142\u0119dy 404, kt\u00f3re negatywnie wp\u0142ywaj\u0105 na pozycjonowanie strony. W jaki spos\u00f3b? Dwojako. Po pierwsze, b\u0142\u0119dy 404 irytuj\u0105 Internaut\u00f3w. Sprawiaj\u0105, \u017ce opuszczaj\u0105 oni witryn\u0119, a Ty tracisz cenny ruch i potencjalnych klient\u00f3w. To jednak nie wszystko. B\u0142\u0119dy 404 irytuj\u0105 te\u017c roboty Google. Wyobra\u017a sobie, \u017ce strona zajmowa\u0142a wysok\u0105 pozycj\u0119 na warto\u015bciow\u0105 dla firmy fraz\u0119. Jednak pojawia si\u0119 na niej b\u0142\u0105d 404. Google to zauwa\u017ca, bo ro\u015bnie wsp\u00f3\u0142czynnik odrzuce\u0144 strony. Co wtedy? Pozycja strony w Google spada, poniewa\u017c wyszukiwarka chce, aby u\u017cytkownicy trafiali na strony, kt\u00f3re spe\u0142niaj\u0105 ich oczekiwania.<\/p><\/div><div class=\"thrv_wrapper thrv_text_element\" id=\"tve-jump-181afb1f1db\"><h2 dir=\"ltr\" class=\"\">Przekierowanie 301 a 302 - poznaj r\u00f3\u017cnic\u0119<\/h2><\/div><div class=\"thrv_wrapper thrv_text_element\"><p dir=\"ltr\">Masz ju\u017c og\u00f3lne poj\u0119cie, po co stosuje si\u0119 przekierowania. Pora pozna\u0107 ich r\u00f3\u017cne rodzaje.<\/p><p dir=\"ltr\"><strong>Istniej\u0105 dwa podstawowe rodzaje przekierowa\u0144:<\/strong><\/p><\/div><div class=\"thrv_wrapper thrv_text_element\"><ul class=\"\"><li dir=\"ltr\"><strong>Przekierowanie 301<\/strong> - to przekierowanie trwa\u0142e, kt\u00f3re informuje przegl\u0105darki i wyszukiwarki, \u017ce stron\u0119 przeniesiono na nowy adres URL i powinna by\u0107 traktowana jako nowa, trwa\u0142a lokalizacja. Przekierowanie 301 zwykle stosuje si\u0119 do aktualizacji adres\u00f3w URL i pomaga zachowa\u0107 warto\u015b\u0107 SEO ze starej strony na now\u0105.<\/li><li><strong>Przekierowanie 302<\/strong> - to przekierowanie tymczasowe, kt\u00f3re informuje przegl\u0105darki i wyszukiwarki, \u017ce stron\u0119 przeniesiono tymczasowo na inny adres URL. W por\u00f3wnaniu do przekierowania 301, przy zastosowaniu 302 nie przenosi si\u0119 mocy starej podstrony na now\u0105.<\/li><\/ul><\/div><div class=\"thrv_wrapper tve_image_caption\" data-css=\"tve-u-18287d37397\" style=\"\"><span class=\"tve_image_frame\"><img class=\"tve_image tcb-moved-image wp-image-7307\" alt=\"Przekierowanie 302 - znak.\" data-id=\"7307\" width=\"715\" data-init-width=\"800\" height=\"500\" data-init-height=\"500\" title=\"przekierowanie-302-znak\" loading=\"lazy\" src=\"\/\/seoski.pl\/wp-content\/uploads\/2023\/03\/przekierowanie-302-znak.jpg\" data-link-wrap=\"true\" data-width=\"715\" data-css=\"tve-u-187038f3cf3\" style=\"\"><\/span><\/div><div class=\"thrv_wrapper thrv_text_element\"><p>Zar\u00f3wno przekierowania 301, jak i 302 to narz\u0119dzie, kt\u00f3re pozwala przenie\u015b\u0107 u\u017cytkownika z jednej strony na drug\u0105, aby zapobiec utracie ruchu organicznego lub spadkowi ruchu na stronie. Dzi\u0119ki temu, kiedy u\u017cytkownik pr\u00f3buje uzyska\u0107 dost\u0119p do strony, kt\u00f3ra zwraca b\u0142\u0105d 404, zamiast zako\u0144czy\u0107 sesj\u0119, zostaje automatycznie przekierowany na now\u0105, poprawn\u0105 stron\u0119, kt\u00f3ra zast\u0119puje star\u0105. To pomaga utrzyma\u0107 warto\u015b\u0107 SEO, a jednocze\u015bnie poprawia do\u015bwiadczenie u\u017cytkownika, kt\u00f3ry pozostaje na stronie i nie opuszcza jej z powodu b\u0142\u0119du.<\/p><\/div><div class=\"thrv_wrapper thrv_contentbox_shortcode thrv-content-box tve-elem-default-pad\" data-css=\"tve-u-17f07010191\" style=\"\">\n\t<div class=\"tve-content-box-background\" data-css=\"tve-u-17f07010190\" style=\"--tve-border-width:1px;\"><\/div>\n\t<div class=\"tve-cb\"><div class=\"thrv_wrapper thrv_text_element\" style=\"\" data-css=\"tve-u-17f0701018d\"><p><strong>Czytaj r\u00f3wnie\u017c:<\/strong>\n<lt-highlighter class=\"lt--mac-os\" style=\"display: none; z-index: 4 !important;\"><lt-div spellcheck=\"false\" class=\"lt-highlighter__wrapper\" style=\"width: 0px !important; height: 0px !important; transform: none !important; transform-origin: 0px 0px !important; zoom: 1 !important; margin-top: 4px !important; margin-left: 106.5px !important;\"><lt-div class=\"lt-highlighter__scrollElement\" style=\"top: 0px !important; left: 0px !important;\"><\/lt-div><\/lt-div><\/lt-highlighter><a class=\"\" href=\"https:\/\/seoski.pl\/seo\/blad-404-wplyw-na-seo-jak-naprawic\/\" rel=\"nofollow\" style=\"outline: none;\" target=\"_blank\" spellcheck=\"false\">Jak b\u0142\u0105d 404 wp\u0142ywa na SEO? Dlaczego musisz go szybko wykry\u0107 i naprawi\u0107?<\/a><\/p><\/div><\/div>\n<\/div><div class=\"thrv_wrapper thrv_text_element\" id=\"tve-jump-1860cfbd787\"><h2 class=\"\" dir=\"ltr\">Przekierowanie 302 - co to jest?<\/h2><\/div><div class=\"thrv_wrapper thrv_text_element\"><p dir=\"ltr\">Przekierowanie 302 to rodzaj przekierowania w witrynie internetowej, kt\u00f3re informuje przegl\u0105darki i wyszukiwarki, \u017ce strona zosta\u0142a przeniesiona tymczasowo na inny adres URL. <strong>Oznacza to, \u017ce strona pod nowym adresem jest traktowana jako tymczasowa lokalizacja, a oryginalna strona z adresem URL pozostaje wci\u0105\u017c wa\u017cna i dost\u0119pna. <\/strong>Przekierowanie 302 jest reprezentowane przez komunikat <em>Found <\/em>\u2013 znaleziono, a roboty otrzymuj\u0105 informacj\u0119, \u017ce poszukiwanej zawarto\u015bci nie ma pod danym adresem, ale mo\u017cna j\u0105 znale\u017a\u0107 w innej lokalizacji.&nbsp;<\/p><\/div><div class=\"thrv_wrapper thrv_text_element\"><p dir=\"ltr\"><strong>Przekierowanie 302 jest przydatne w przypadku, gdy przenosimy stron\u0119 na inny adres URL, ale zamierzamy j\u0105 w przysz\u0142o\u015bci przywr\u00f3ci\u0107 pod oryginalnym adresem.<\/strong> Mo\u017ce to mie\u0107 zastosowanie w przypadku dzia\u0142a\u0144 marketingowych, gdy chcemy, aby u\u017cytkownicy mieli dost\u0119p do specjalnej oferty lub promocji podczas okre\u015blonego okresu.<\/p><\/div><div class=\"thrv_wrapper thrv_text_element\" id=\"tve-jump-185814eeee9\"><h3 dir=\"ltr\" class=\"\">Kiedy zazwyczaj stosuje si\u0119 przekierowanie 302?<\/h3><\/div><div class=\"thrv_wrapper thrv_text_element\"><ul class=\"\"><li dir=\"ltr\"><strong>podczas przebudowywania danej strony<\/strong> - na czas przebudowy mo\u017cna przekierowa\u0107 u\u017cytkownik\u00f3w na stron\u0119 g\u0142\u00f3wn\u0105 lub tak\u0105, kt\u00f3ra jest najbardziej zbli\u017cona do przebudowywanej<\/li><li dir=\"ltr\"><strong>w sytuacji, gdy posiadasz ofert\u0119 sezonow\u0105<\/strong> - po zako\u0144czeniu sezonu letniego mo\u017cesz przekierowa\u0107 podstron\u0119 z ofert\u0105 dotycz\u0105c\u0105 tego sezonu na t\u0119 z sezonu zimowego<\/li><li><strong>gdy w Twoim sklepie wyprzeda\u0142 si\u0119 dany produkt, ale mo\u017ce si\u0119 on jeszcze pojawi\u0107 w sprzeda\u017cy<\/strong> - na czas braku mo\u017cesz ustawi\u0107 przekierowanie na produkt najbardziej podobny<\/li><\/ul><\/div><div class=\"thrv_wrapper tve_image_caption\" data-css=\"tve-u-185158d5fc4\" style=\"\"><span class=\"tve_image_frame\"><img class=\"tve_image tcb-moved-image wp-image-7308\" alt=\"Kobieta przy laptopie ustawia przekierowania.\" data-id=\"7308\" width=\"715\" data-init-width=\"800\" height=\"500\" data-init-height=\"500\" title=\"kobieta-przy-laptopie-ustawia-przekierowanie\" loading=\"lazy\" src=\"\/\/seoski.pl\/wp-content\/uploads\/2023\/03\/kobieta-przy-laptopie-ustawia-przekierowanie.jpg\" data-link-wrap=\"true\" data-width=\"715\" data-css=\"tve-u-185c9a64a15\" style=\"\"><\/span><\/div><div class=\"thrv_wrapper thrv_text_element\"><p dir=\"ltr\">Wa\u017cne jest jednak, aby nie nadu\u017cywa\u0107 przekierowania 302 i stosowa\u0107 go tylko w przypadkach, gdy przenosimy stron\u0119 tymczasowo. W przeciwnym razie, je\u015bli strona zostanie przekierowana za pomoc\u0105 przekierowania 302, a oryginalna strona zostanie ca\u0142kowicie usuni\u0119ta, mo\u017ce to negatywnie wp\u0142yn\u0105\u0107 na pozycjonowanie strony w wynikach wyszukiwania. W takim przypadku nale\u017cy stosowa\u0107 przekierowanie 301, kt\u00f3re informuje, \u017ce strona zosta\u0142a przeniesiona trwale. <strong>Pami\u0119taj te\u017c, \u017ce nieprawid\u0142owe ustawienie przekierowa\u0144 mo\u017ce skutkowa\u0107 b\u0142\u0119dem 310 \u2013 <em>Too many redirects<\/em>.&nbsp;<\/strong>Oznacza ono powstanie p\u0119tli przekierowa\u0144, kt\u00f3ra uniemo\u017cliwia trafienie pod okre\u015blony w instrukcjach adres.<\/p><\/div><div class=\"thrv_wrapper thrv_text_element\" id=\"tve-jump-185c9aac221\"><h2 class=\"\" data-pm-slice=\"1 1 []\"><strong><a href=\"https:\/\/wordpress.org\/plugins\/weforms\/\" class=\"\" data-lt-tmp-id=\"lt-643006\" spellcheck=\"false\">Jak ustawi\u0107 przekierowanie 302?<\/a><\/strong><\/h2><\/div><div class=\"thrv_wrapper thrv_text_element\"><p dir=\"ltr\">Przekierowanie 302 mo\u017cna ustawi\u0107, korzystaj\u0105c z r\u00f3\u017cnych rozwi\u0105za\u0144. Nale\u017c\u0105 do nich: plik .htaccess (w przypadku serwera Apache), wtyczki do platform CMS, kod PHP, kod JavaScript. Poni\u017cej znajdziesz og\u00f3lny opis krok\u00f3w, kt\u00f3re nale\u017cy wykona\u0107 w celu ustawienia przekierowania 302 za pomoc\u0105 pliku .htaccess lub za pomoc\u0105 pliku web.config:<\/p><\/div><div class=\"thrv_wrapper thrv_text_element\"><ol class=\"\"><li dir=\"ltr\">Wprowad\u017a kod przekierowania 302. Kod przekierowania 302 mo\u017cna wprowadzi\u0107 w pliku .htaccess lub web.config, w zale\u017cno\u015bci od rodzaju serwera, na kt\u00f3rym dzia\u0142a strona internetowa. Przyk\u0142adowy kod przekierowania 302 dla pliku .htaccess wygl\u0105da nast\u0119puj\u0105co: <br><br><em>Redirect 302 \/stara-strona.html http:\/\/twoja-strona.pl\/nowa-strona.html<\/em> <br><br>W tym przyk\u0142adzie przekierowanie zostanie ustawione dla strony o nazwie \u201estara-strona.html\u201d, a u\u017cytkownik zostanie przekierowany na now\u0105 stron\u0119 o adresie \u201e<a href=\"http:\/\/twoja-strona.pl\/nowa-strona.html\" class=\"\" style=\"outline: none;\">http:\/\/twoja-strona.pl\/nowa-strona.html<\/a>\u201d.<\/li><li dir=\"ltr\">Zapisz plik i przetestuj przekierowanie.<\/li><\/ol><\/div><div class=\"thrv_wrapper thrv_text_element\"><p dir=\"ltr\">Pami\u0119taj, \u017ce nieprawid\u0142owe ustawienie regu\u0142 w tym pliku mo\u017ce spowodowa\u0107, \u017ce strona przestanie dzia\u0142a\u0107! Dlatego zawsze przed rozpocz\u0119ciem prac z tym plikiem, wykonaj kopi\u0119.<\/p><strong class=\"\">Innym sposobem, w jaki mo\u017cesz ustawi\u0107 przekierowania, jest wykorzystanie do tego celu wtyczki. <\/strong>Rozwi\u0105zanie to nie wymaga ingerencji w kod strony ani specjalistycznej wiedzy. Aby ustawi\u0107 przekierowanie 302 za pomoc\u0105 wtyczki na platformie WordPress, nale\u017cy wyszuka\u0107 w repozytorium plugin\u00f3w<a href=\"https:\/\/pl.wordpress.org\/plugins\/redirection\/\" class=\"\" style=\"outline: none;\"> Redirection<\/a>. Ta wtyczka jest popularnym narz\u0119dziem do zarz\u0105dzania przekierowaniami, kt\u00f3re umo\u017cliwia <strong class=\"\">\u0142atwe ustawienie zar\u00f3wno przekierowa\u0144 301, jak i 302<\/strong>, a tak\u017ce pozwala na \u015bledzenie ruchu na stronie oraz zarz\u0105dzanie b\u0142\u0119dami 404. Wystarczy, \u017ce w polu \u201eOd\u201d wpiszesz adres URL strony, kt\u00f3r\u0105 chcesz przekierowa\u0107, w polu \u201eDo\u201d wpiszesz adres URL strony, na kt\u00f3r\u0105 chcesz przekierowa\u0107 u\u017cytkownika i wybierz typ przekierowania \u201e302 Found\u201d z rozwijanej listy.<\/div><div class=\"thrv_wrapper tve_image_caption\" data-css=\"tve-u-185158d5fc4\" style=\"\"><span class=\"tve_image_frame\"><img class=\"tve_image tcb-moved-image wp-image-7310\" alt=\"Przekierowanie 302 - Found.\" data-id=\"7310\" width=\"715\" data-init-width=\"800\" height=\"295\" data-init-height=\"295\" title=\"302-found\" loading=\"lazy\" src=\"\/\/seoski.pl\/wp-content\/uploads\/2023\/03\/302-found.png\" data-link-wrap=\"true\" data-width=\"715\" data-css=\"tve-u-185c9a64a15\" style=\"\"><\/span><\/div><div class=\"thrv_wrapper thrv_text_element\" id=\"tve-jump-1860cfce5d3\"><h2 class=\"\" data-pm-slice=\"1 1 []\"><strong>Jak sprawdzi\u0107, czy przekierowanie zosta\u0142o poprawnie wdro\u017cone?<\/strong><\/h2><\/div><div class=\"thrv_wrapper thrv_text_element\"><p dir=\"ltr\">Istnieje wiele narz\u0119dzi online, kt\u00f3re pozwalaj\u0105 na sprawdzenie, czy przekierowanie dzia\u0142a poprawnie. Warto skorzysta\u0107 np.<a href=\"https:\/\/www.redirect-checker.org\/\"> Redirect Checker<\/a>, kt\u00f3re pozwala na sprawdzenie, czy przekierowanie jest ustawione poprawnie, czy istniej\u0105 jakie\u015b b\u0142\u0119dy, np. p\u0119tle przekierowa\u0144.<\/p><\/div><div class=\"thrv_wrapper thrv_text_element\"><p dir=\"ltr\">Dotar\u0142e\u015b do ko\u0144ca artyku\u0142u, w kt\u00f3rym om\u00f3wili\u015bmy koncepcj\u0119 przekierowa\u0144 w witrynie internetowej oraz ich r\u00f3\u017cne rodzaje ze szczeg\u00f3lnym uwzgl\u0119dnieniem przekierowania 302, kt\u00f3re informuje o tym, \u017ce adres URL zosta\u0142 tymczasowo przeniesiony na inny adres. W artykule opisali\u015bmy r\u00f3wnie\u017c, jak ustawi\u0107 przekierowania 302 oraz jak sprawdzi\u0107, czy zosta\u0142o poprawnie wdro\u017cone. <strong>Pami\u0119taj, \u017ce poprawne wdro\u017cenie przekierowa\u0144 jest istotnym elementem optymalizacji witryny internetowej<\/strong> i pozwala na popraw\u0119 jej widoczno\u015bci w wyszukiwarkach oraz do\u015bwiadczenia u\u017cytkownik\u00f3w.<\/p><\/div><div class=\"thrv_wrapper thrv_text_element\"><p data-pm-slice=\"1 1 []\"><strong> <\/strong><\/p><\/div><div class=\"thrv_wrapper thrv_symbol thrive-shortcode thrv_symbol_2804\" data-shortcode=\"thrive_symbol\" data-id=\"2804\" data-selector=\".thrv_symbol_2804\"><div class=\"thrive-shortcode-config\" style=\"display: none !important\">__CONFIG_post_symbol__{\"id\":\"2804\"}__CONFIG_post_symbol__<\/div><\/div><div class=\"thrv_wrapper thrv_social_custom thrv_social\" data-counts=\"\" data-min_shares=\"0\" data-device-config=\"{&quot;desktop&quot;:{},&quot;tablet&quot;:{},&quot;mobile&quot;:{&quot;button_type&quot;:&quot;tve_social_ib&quot;,&quot;showCount&quot;:&quot;0&quot;}}\">\n<div class=\"tve_social_items tve_social_custom tve-prevent-content-edit tve_style_6 tve_social_itb\">\n\t\n\t\t\n\t\t<div class=\"thrv_wrapper tve_s_item tve_s_fb_share tve_share_item\" data-s=\"fb_share\" data-href=\"{tcb_post_url}\" data-label=\"Share\">\n\t\t\t<a href=\"javascript:void(0)\" class=\"tve_s_link\">\n\t\t\t\t<span class=\"thrv_wrapper tve_s_icon\">\n\t\t\t\t\t<svg class=\"tcb-icon\" viewBox=\"0 0 264 512\" data-id=\"icon-fb\" data-name=\"\">\n            <path d=\"M76.7 512V283H0v-91h76.7v-71.7C76.7 42.4 124.3 0 193.8 0c33.3 0 61.9 2.5 70.2 3.6V85h-48.2c-37.8 0-45.1 18-45.1 44.3V192H256l-11.7 91h-73.6v229\"><\/path>\n        <\/svg>\n\t\t\t\t<\/span>\n\t\t\t\t<span class=\"tve_s_text tve-froala\">Share<\/span>\n\t\t\t\t<span class=\"tve_s_count\">0<\/span>\n\t\t\t<\/a>\n\t\t<\/div>\n\t\t\n\t\t<div class=\"thrv_wrapper tve_s_item tve_s_t_share tve_share_item\" data-s=\"t_share\" data-href=\"{tcb_post_url}\" data-label=\"Tweet\">\n\t\t\t<a href=\"javascript:void(0)\" class=\"tve_s_link\">\n\t\t\t\t<span class=\"thrv_wrapper tve_s_icon\">\n\t\t\t\t\t<svg class=\"tcb-icon\" viewBox=\"0 0 512 512\" data-id=\"icon-t\" data-name=\"\">\n            <path d=\"M459.37 151.716c.325 4.548.325 9.097.325 13.645 0 138.72-105.583 298.558-298.558 298.558-59.452 0-114.68-17.219-161.137-47.106 8.447.974 16.568 1.299 25.34 1.299 49.055 0 94.213-16.568 130.274-44.832-46.132-.975-84.792-31.188-98.112-72.772 6.498.974 12.995 1.624 19.818 1.624 9.421 0 18.843-1.3 27.614-3.573-48.081-9.747-84.143-51.98-84.143-102.985v-1.299c13.969 7.797 30.214 12.67 47.431 13.319-28.264-18.843-46.781-51.005-46.781-87.391 0-19.492 5.197-37.36 14.294-52.954 51.655 63.675 129.3 105.258 216.365 109.807-1.624-7.797-2.599-15.918-2.599-24.04 0-57.828 46.782-104.934 104.934-104.934 30.213 0 57.502 12.67 76.67 33.137 23.715-4.548 46.456-13.32 66.599-25.34-7.798 24.366-24.366 44.833-46.132 57.827 21.117-2.273 41.584-8.122 60.426-16.243-14.292 20.791-32.161 39.308-52.628 54.253z\"><\/path>\n        <\/svg>\n\t\t\t\t<\/span>\n\t\t\t\t<span class=\"tve_s_text tve-froala\">Tweet<\/span>\n\t\t\t\t<span class=\"tve_s_count\">0<\/span>\n\t\t\t<\/a>\n\t\t<\/div>\n\t\t\n\t\n<\/div>\n<\/div><div class=\"thrv_wrapper thrv_ct_symbol tcb-elem-placeholder\">\n\t<span class=\"tcb-inline-placeholder-action with-icon\">\n\t\t<svg class=\"tcb-icon tcb-icon-add\"><use xlink:href=\"#tcb-icon-add\"><\/use><\/svg>\t\tInsert Content Template or Symbol\t<\/span>\n<\/div>","tve_custom_css":"@media (min-width: 300px){[data-css=\"tve-u-16c76a51d07\"] { overflow: hidden; 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