Buzz marketing

Buzz marketing means whisper marketing. It is a type of website positioning, which involves writing various types of comments on forums and social networks. The aim is to increase the number of conversations and discussions about a given brand or product. This in turn translates into increased recognition and increased interest in the brand. These types of responses are made through various user accounts, and add link to the landing page. Buzz marketing bypasses ad-blocking programmes and does not persuade people to buy a product, but to discuss it.