ePR

ePR is the name given to all public relations activities that are carried out with the help of the Internet. These activities include those aimed at:

• increase brand recognition
• influencing public opinion
• creating a positive corporate image, service/product.

ePR we used to call Internet PR. It could be described as a link in the communication between the company and the world outside using the internet. Most commonly, various social networks are used for this type of activity.