Double or single opt-in - which option to choose?
Time to read the article approx. 5 minutes
1. what is opt-in? Definition2. Single opt-in3. Double opt-in4. The clash of single opt-in vs double opt-in5. Settlement getting closer6. The 'unsubscribe' button in the eyes of the law7. Summary
Times,...
How to write an ebook for your business? Guide
Time to read the article approx. 5 minutes
1. why write an ebook? 2. what marketing goals can an ebook achieve? 2.1 Generating leads 2.2 Becoming a thought leader 2.3....
Responsive website from the ground up - what is it and how to build it?
Time to read the article approx. 5 minutes
What are responsive websites? 2. Why is a responsive website so important? 3. Creating responsive websites4. Building a website? This is something you need to keep in mind!
It's no secret that...
Longtail positioning - find out its benefits
Time to read the article approx. 4 minutes
1. longtail SEO - definition2. Why should you target longtail phrases?3. Longtail positioning - how to search for phrases?4. Broad SEO - how to analyse and improve...
HTTP/2 protocol - how does it differ from the previous version?
Time to read the article approx. 5 minutes
1) HTTP - a relic of the past? 2) What is the difference between HTTP and HTTPS? 3) Protocol versions - HTTP/1.1, HTTP/2, HTTP/35. Summary
The HTTP or HTTPS protocol is the element that precedes the address...
SEO Guide 2021 - what you need to know
Time to read the article approximately 16 minutes
1) What is SEO (Search Engine Optimisation)? 2) What can you do to make search engines offer your content in search results? 3) How does Google ranking work? What does the position in the results depend on?
The most popular types of blog posts that will increase website traffic
Time to read the article approx. 6 minutes
Running a company blog - not such an easy art2. Search intent - what are the distinctions? 3. Search intent - relevance to SEO4. Types of posts that will deliver...
Pop-up elements on the website - their advantages and disadvantages
Time to read the article approx. 5 minutes
What are pop-ups anyway? 2. Know the types of pop-ups3. Pop-up elements on a website - advantages4. Disadvantages of pop-up elements5. Pop-ups on your pages - how do you create them?...
How do you increase the visibility of your website? 6 things you need to pay attention to
Time to read the article approx. 5 minutes
1. visibility on Google - does my business even need it? 2. first - audit3. Second - keyword analysis4. Thirdly - content5. Fourth - title and meta description6. After...
How to create a well-optimised and useful FAQ page?
Time to read the article approx. 4 minutes
1) FAQs - what are they? 2) Why create an FAQ page? 3) Where to find the questions you need to answer? 4) What should the answers be? 5) Optimising your FAQ page6....
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