App Store Optimisation (ASO) - what does it involve?
Time to read the article approx. 5 minutes
1 What is ASO and why is it important for app developers?2 The basics of organic optimisation efforts in app shops 2.1 App name and subtitle ...
Nofollow and dofollow links - learn about their role in website positioning
Time to read the article approx. 5 minutes
1. definition and brief history of the nofollow attribute2. Does the nofollow attribute matter for linkbuilding and SEO? 3. Nofollow vs. noindex - what is the difference? 4. How to check if links on...
SEO PR - building a positive image and visibility
Time to read the article approx. 5 minutes
1) What is SEO PR? 2) How does SEO support PR? 3) And how can PR support SEO? 4) What tools to use when conducting SEO PR activities? 5) SEO PR - twice the benefits and...
Dwell time - what is it and what impact does it have on Google position?
Time to read the article approx. 5 minutes
1) What is dwell time?2) Dwell time vs. bounce rate - what's the difference? 3) Is dwell time a Google ranking factor? 4) How to improve dwell time? 5) Ensure high quality...
Silos - a way to structure your website
Time to read the article approx. 5 minutes
1) What is siloing? 2) Why use siloing? The benefits it provides3. Physical siloing4. Virtual siloing5. How to silo your website?6. Siloing an important...
Don't believe in unicorns? Then stop believing these 10 SEO myths too!
Time to read the article approx. 7 minutes
SEO is dying/dead 2. Positioning will guarantee you a high ranking on Google3. SEO is all about getting the first position4. Billing by results is the only legitimate form of...
A complete guide to Core Web Vitals - possibly a critical SEO factor?
Time to read the article approx. 6 minutes
1 Core Web Vitals - a brief history 2 Core Web Vitals 2.1 LCP - Largest Contentful Paint 2.1.1 How experts are improving the site....
UX audit and its benefits for business
Time to read the article approx. 6 minutes
1) User Experience - what is it and why is it becoming increasingly important? UX audit - what is it and what does it check? 3. What do experts check during a UX audit? 3.1 Home page ...
Which WordPress theme to choose for your site? Guide
Time to read the article approx. 7 minutes
1. themes vs. WordPress templates - what is the difference? 2. Paid or free WordPress themes - which one should you bet on? 3. Choosing a theme - these are the aspects you need to...
Keywords in SEO - a guide for beginners
Time to read the article approx. 6 minutes
1 What are keywords? 1.1 Why are keyword phrases important? 1.2 What is keyword difficulty? 2. Types of keywords 2.1 General...
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